Alex Box is a makeup artist well known for her role with brand Illamasqua.
As the Creative Director for cult make-up brand Illamasqua, Alex Box
is instrumental in shaping the brand’s product development, imagery and
creative vision from conception to execution. Her masterful work with
shade, texture, and contrast brings to life the fantasy and creativity
inherent in everyone, inspiring them to explore and express their alter
ego.
Alex leads the field in experimental beauty with her beautiful,
surreal, dynamic designs continuing to make an impact on the beauty, art
and fashion industries. Her work is that out of a hyermodern world, expressing the tales of myths, legends and fantasy.
Box has also worked as a catwalk makeup artist, recently creating the look for Gareth Pugh called 'The Walking Dead' and 'Overcome by Smoke'. This design is a brilliant look for me to reference as it links with scenes I have chosen from Myrtle and how the styling should be. It also helps me to look at creating a tragic makeup that could look theatrical but turning into something beautiful to represent fashion.
These images were found of Alex Box Twitter account: @THEALEXBOX
“Illamasqua is the palette of creativity that lets you be the
artist; the key that unlocks doors previously closed and that hand that
holds yours in the journey of personal empowerment. Marcel Proust said
‘The real voyage of discovery consists not in seeking new landscapes but
in having new eyes’.”
– Alex Box, Creative Director.
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